How to Post on Instagram When Followers Are Most Active

How to Post on Instagram When Followers Are Most Active - Stafford Technologies

Do you spend a lot of time posting to your Instagram account and wonder why you’re not getting any engagement? I know I have!

There’s an answer.

Post when your audience is most active.

Sounds simple, right?

Most of the time, when an author writes “Sounds simple, right?” There’s always a catch… not this time.

It’s pretty simple to find out what day and what time your followers are most active. This assumes you already have a Instagram Professional account. If you don’t have one click here for a quick guide on How to Switch to a Professional Instagram Account (and why it matters).

Once you’ve caught up and you have a Professional account you can follow these easy steps or watch the accompanying Digital Marketing in 60 Seconds or Less episode.

How to Find When Followers Are Most Active

Step 01

Go to your Instagram profile and tap on “Insights”

How to Post on Instagram When Followers Are Most Active - Stafford Technologies Step 1

Step 02

Tap on the “Audience” tab to the right of your screen.

How to Post on Instagram When Followers Are Most Active - Stafford Technologies Step 2

Step 03

Scroll to the bottom of the page to find the “Followers” section.

The display will default for the current day of the week and will show data for the “Hours” your followers are most active on that day of the week historically.

*If you tap the graph the numbers will appear.

How to Post on Instagram When Followers Are Most Active - Stafford Technologies Step 03

Step 04

Tap on “Days” to see what days of the week your followers are most active.

*If you tap on the graph the numbers will appear.

How to Post on Instagram When Followers Are Most Active - Stafford Technologies Step 4

How to Post on Instagram When Followers Are Most Active

Now that you know where to find the information and what it means, you have to decide when to post your best content on Instagram.

If your followers are most active on Wednesdays around 12PM then this is when you would post your best content. You will get the most interaction and engagement by simply putting your content in front of the most eyes you can.

Please understand, this doesn’t mean that the hashtags you use will bring the best engagement at this day and time, it doesn’t. Your hashtags are for finding new followers and growing your reach.

That’s a whole different topic that we’ve started covering in the blog How to Research Hashtags for Instagram Posts.

 

 

Til next time…
CHEERS!
Michael 🙂

P.S. Here are some great ways I can help you grow your business right now:

Website Success Call: We’ll talk about the concerns you have about your website and see if we can answer some of your questions and get you moving in the right direction.

Google My Business Success Call: We’ll talk about the problems your having with getting some traction in local search and see if we can help you move the needle a bit.

All calls are 100% FREE and carry no obligation. We’re passionate about ridding the world of website shame and we love sharing when we can.

P.S.S. If you need help with something or would like too see an article or a “Digital Marketing in 60 Seconds or Less” video about a certain topic, email me directly at [email protected].

Share:

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn
Share on email
Email
Share on print
Print

Related Posts

Get Rid of Your Website Shame - Stafford Technologies

How To Get Rid Of Website Shame

Website shame is a real thing. You’ve experienced it yourself or you may be experiencing it now. You’re not alone. Most small businesses go through