Skip to content

How to Post on Instagram When Followers Are Most Active

How to Post on Instagram When Followers Are Most Active - Stafford Technologies

Do you spend a lot of time posting to your Instagram account and wonder why you’re not getting any engagement? I know I have!

There’s an answer.

Post when your audience is most active.

Sounds simple, right?

Most of the time, when an author writes “Sounds simple, right?” There’s always a catch… not this time.

It’s pretty simple to find out what day and what time your followers are most active. This assumes you already have a Instagram Professional account. If you don’t have one click here for a quick guide on How to Switch to a Professional Instagram Account (and why it matters).

Once you’ve caught up and you have a Professional account you can follow these easy steps or watch the accompanying Digital Marketing in 60 Seconds or Less episode.

How to Find When Followers Are Most Active

Step 01

Go to your Instagram profile and tap on “Insights”

How to Post on Instagram When Followers Are Most Active - Stafford Technologies Step 1

Step 02

Tap on the “Audience” tab to the right of your screen.

How to Post on Instagram When Followers Are Most Active - Stafford Technologies Step 2

Step 03

Scroll to the bottom of the page to find the “Followers” section.

The display will default for the current day of the week and will show data for the “Hours” your followers are most active on that day of the week historically.

*If you tap the graph the numbers will appear.

How to Post on Instagram When Followers Are Most Active - Stafford Technologies Step 03

Step 04

Tap on “Days” to see what days of the week your followers are most active.

*If you tap on the graph the numbers will appear.

How to Post on Instagram When Followers Are Most Active - Stafford Technologies Step 4

How to Post on Instagram When Followers Are Most Active

Now that you know where to find the information and what it means, you have to decide when to post your best content on Instagram.

If your followers are most active on Wednesdays around 12PM then this is when you would post your best content. You will get the most interaction and engagement by simply putting your content in front of the most eyes you can.

Please understand, this doesn’t mean that the hashtags you use will bring the best engagement at this day and time, it doesn’t. Your hashtags are for finding new followers and growing your reach.

That’s a whole different topic that we’ve started covering in the blog How to Research Hashtags for Instagram Posts.

 

 

Til next time…
CHEERS!
Michael 🙂

P.S. Here are some great ways I can help you grow your business right now:

Website Success Call: We’ll talk about the concerns you have about your website and see if we can answer some of your questions and get you moving in the right direction.

Google My Business Success Call: We’ll talk about the problems your having with getting some traction in local search and see if we can help you move the needle a bit.

All calls are 100% FREE and carry no obligation. We’re passionate about ridding the world of website shame and we love sharing when we can.

P.S.S. If you need help with something or would like too see an article or a “Digital Marketing in 60 Seconds or Less” video about a certain topic, email me directly at info@staffordtechnologies.net.

Share:

LinkedIn
Facebook
Twitter
Email
Print

Share

Facebook
Twitter
LinkedIn
Email

Most Popular

Related Posts

The Best Image Vendors by Stafford Technologies

Best Image Vendors

Discover our go-to free and paid image vendors to boost your visuals—plus tips to stay copyright-safe and creative.

Read More »
Clutter on Your Website's Homepage - Stafford Technologies

3 Simple Steps to Get More Conversions From Your Website’s Homepage

Get More Conversions From Your Website’s Homepage.  “Your homepage is for branded searches and business cards.” I said that the other day in our blog about why you shouldn’t try to rank on Google for your website’s homepage. I further said “It’s job is to direct them to the right place where they will find the answer to their problem or question.” Here are three simple steps to help your homepage do its job. Avoid Clutter One of the biggest conversion killers on a homepage is clutter. There’s just too much information on the page because most people are trying to rank their homepage in Google search results. Finding the solution to your problem is like trying to find Waldo and his walking stick.

Read More »
How people scan the hero section of your website - Stafford Technologies

How to Optimize Your Website for Z Pattern Scanning

How to Optimize Your Website for Z Pattern Scanning We’re busy. It’s just a fact of modern life. We have things to do and people to see and we don’t have time to waste on a website that isn’t going to solve our problem. That’s alright… we have a built in mechanism that protects our time. It’s called scanning. No, not the kind of scan Kirk would order from Spock to see if there were any dangerous life forms in the Omicron Delta region so they can take a much needed shore leave but, close. Why do people scan our websites? Our brains are hard-wired to thrive and survive. Our brains do anything they can to help us and scanning is part of the survival

Read More »
Why You Shouldn not Rank For Your Homepage - Stafford Technologies

Why You Shouldn’t Rank For Your Homepage

 People come to me all the time, excitement radiating from their faces like sunbeams, to tell me they have their homepage ranked number one in Google. Now imagine the shock when I tell them they’re doing it wrong. Their next sentence is always accented by their bewilderment and exasperation… “What do you mean?” Two reasons you shouldn’t rank for your homepage There are several reasons not to rank for your homepage including wasted time, money and effort but I’ll give you two that we see all the time that you can take immediate action on. 1. Give the people what they want! There is nothing worse than doing a search on Google and finding exactly what you’re looking for only to find out when

Read More »
Get Rid of Your Website Shame - Stafford Technologies

How To Get Rid Of Website Shame

Website shame is a real thing. You’ve experienced it yourself or you may be experiencing it now. You’re not alone. Most small businesses go through it at some point, including our own. What’s website shame? Have you been handed a card with a scratched out website? Have you ever been handed a card by a business owner who tells you to give them a call “…but don’t look at my website. The information is wrong.” or, “…don’t look at my website, the pictures haven’t been updated in ten years!” That’s website shame. When we decide we want people to avoid our website. Why is website shame a problem? Most small business owners build their businesses on word of mouth. In simpler times, we built our

Read More »
How Patience Can Help You With Instagram Hashtags - Stafford Technologies

How Patience Can Help With Instagram Hashtags

 *UPDATE 8/14/2020: I ran my first Instagram post with no hashtags and my ‘Reach’ was down to 37 and ‘Impressions’ down to 40. That’s as low as it can go so I am going to add Instagram hashtags to our next post – I think I got my baseline…LOL! “Pazienza, pazienza!”  That’s what my grandmother, Giovanna (or Jean for our english friends) would exclaim while she was sitting at the kitchen table with a box grater and a wheel of cheese and I was trying to grab chunks that didn’t get ‘grated’. Those chunks of ungrated cheese were pure taste bud heaven and the most coveted prize in the house. Along with the sizzle and the thick, sweet smell of the onions sweating in

Read More »
How to Post on Instagram When Followers Are Most Active - Stafford Technologies

How to Post on Instagram When Followers Are Most Active

Do you spend a lot of time posting to your Instagram account and wonder why you’re not getting any engagement? I know I have! There’s an answer. Post when your audience is most active. Sounds simple, right? Most of the time, when an author writes “Sounds simple, right?” There’s always a catch… not this time. It’s pretty simple to find out what day and what time your followers are most active. This assumes you already have a Instagram Professional account. If you don’t have one click here for a quick guide on How to Switch to a Professional Instagram Account (and why it matters). Once you’ve caught up and you have a Professional account you can follow these easy steps or watch the accompanying Digital

Read More »
Why Should I Measure Instagram Hashtag Performance?

Why Should I Measure Instagram Hashtag Performance?

I know everyone visits my blog for the great writing so I am sorry to disappoint today – this will be short and sweet. Today we’ll scratch the surface of measuring hashtags for Instagram posts. Why should I measure Instagram hashtag performance? As I stated in my last post, “How to Research Hashtags for Instagram Posts” if you’re not measuring you’re wasting your time. Here is a quick example: I changed up my hashtags for my last Instagram post. I don’t mean a slight change. I mean a wholesale change. I really wanted to get a good baseline so I went from these 30 hashtags: #contractorsofinsta #buildersofinsta #homerenovationlife #marketing #marketingtips #digitalmarketing #seo #website #websitedesign #webdesigner #homebuilder #homebuilders #roofingcontractor #deckbuilding #builder #builders #generalcontractor #commercialconstruction #plumbers #hvac

Read More »